by | Feb 7, 2017 | Content
‘Blogrick’ – noun – an unskilled writer who blogs, often on behalf of their company. An expert in his company’s products ‘Blogrick’ may be, but a writer he is not and yet many companies are still entrusting blog content to...
by | Jan 14, 2016 | Content
What is it that all blogs require? Well leaving aside a continual flow of good ideas, well written prose and regular updates, the answer is, of course, at least one blogger – an identifiable individual who will lend his or her name to each and every post. For...
by | Dec 22, 2015 | Content
It’s a story almost as old as Christmas itself -the well-intentioned company blog drying up through lack of resources, time, ideas or all three. We say, a blog needs its own dedicated budget and resource, if not for all of the content, then at least part of it....
by | Dec 2, 2015 | Promotion
Strategy and plan in place? Check. Relevant, regularly updated content ready to go? Check. Smooth technical functionality? Check. Creating an informative, intelligent and glitch-free blog means nothing, however, if it doesn’t attract readers. Start proactively to...
by | Nov 12, 2015 | Strategy
Create a successful business blog for your company and the results will be hugely rewarding: think online fans who are not only likely to use your product or service themselves, but also actively promote it to their networks. However, as with everything, there is a...