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5 reasons to use infographics for marketing

5 reasons to use infographics for marketing

We truly are living in an ‘information age’. The internet is saturated with statistics, news, surveys, graphs, images and video. Having such a wealth of data at our fingertips undoubtedly has significant benefits. When we want to pinpoint a specific fact or figure, we...
How to optimise your blog content for Google

How to optimise your blog content for Google

Competition for visibility on the search engines is fierce, particularly as knowledge of the purchase power of content such as blogs grows widespread. To set this in some context, blogs were found to be the third-most influential digital resource (31%) when making...
How to use white papers as a marketing tool

How to use white papers as a marketing tool

Nobody knows better than you the sweat, blood and tears that are necessary to make your business thrive. Only you truly appreciate the degree of pride that you take in ensuring your product and service is of great quality. Unfortunately, your competitors are also out...