How to measure Influencer Marketing ROI

How to measure Influencer Marketing ROI

To their followers and fans, they are online stars, dispensing advice, opinions and personal endorsements on anything from make up products to enterprise software. To marketers, they are influencers – a select band of social media luminaries, who command the attention...
Twitter vs Instagram [Infographic]

Twitter vs Instagram [Infographic]

 For content marketers reviewing their social media strategies, the differences between some social channels are pretty clear – LinkedIn and Facebook for example, one is for B2B campaigns, the other for B2C – broadly speaking. But when it comes to Twitter...

Pin It on Pinterest