INFLUENCER MARKETING ROUND-UP: 06 APRIL 2018: Marketers to spend more on influencer campaigns, consumers concerned about transparency & A.I. could be the magic bullet. by Trevor Clawson @BlogstarUK Influencer Marketing Trends for 2018 Many brands are planning to spend...read more
Lynx goes for quality of engagement, Adidas recommits to long-form video, Instagram introduces e-commerce tags & the #deletefacebook campaign gathers pace.read more
Facebook firestorm raises data questions, Formula 1 goes global, Nike runs into trouble and businesses fret about content produced by rivals.read more
Have you pondered improving the blog for your business but not known quite where to start? Statistics consistently highlight the tremendous value marketers place on business blogging.read more
According to a survey carried out by Ratuken, UK marketers are prepared to pay YouTube Vloggers as much as £67,000 per video in return for product coverage.read more
An influencer might be an experienced Vlogger, recording and posting new videos from a dedicated studio, equipped with multiple cameras and a suite of editing software. Equally the online star with hundreds of thousands of followers could be uploading to Instagram...read more
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