by | Jun 19, 2015 | Templates
While the market for WordPress website templates is expanding rapidly, the availability of good blog specific templates it seems is not. I spent a couple of hours looking through themeforest this morning and only found one that you could say is optimised for...
by | Apr 28, 2015 | Templates
Actually much of the important thinking that goes into a great blog design has nothing to do with colours or layouts, it’s to do with the purpose of the blog – this will drive everything. The packaging is just the packaging – it’s still important but something that...
by | Mar 12, 2015 | Strategy
What makes a great business blog? Well the clue is in the word “business.” People post online for all sorts of reasons but for a company the real value of a blog lies in its ability to influence the target audience and ultimately drive sales and leads. A ‘perfect’...
by | Sep 3, 2013 | Content
One of the most frustrating yet motivating elements of the content marketing world is that while most large corporations understand the value of publishing regular content, many smaller business owners are yet to ‘get it’. When it comes down to it, most marketers and...
by | Jul 22, 2013 | Content
It is a well established fact that continual delivery of fresh, timely and high-quality content is one of the surest guarantees of any corporate blog’s success. Yet not every business has a dedicated content team or staff blogger, while many more lack the resources to...
