How to promote your blog – 5 simple tips
Strategy and plan in place? Check. Relevant, regularly updated content ready to go? Check. Smooth technical functionality? Check. Creating an informative, intelligent and glitch-free blog means nothing, however, if it doesn’t attract readers. Start proactively to...
6 steps to creating a business blog strategy
So you’re thinking of setting up a business blog. The first logical move is to formulate a coherent plan that will ensure your blog achieves its goals. Here are a few steps to developing a successful business blog strategy: 1. Determine the objective The first...
8 calls to action for a business blog
Put most simply, a ‘call to action’ on a business blog is a means of inviting blog readers to take a specific action. They're an often over-looked but extremely important element of any blog/content marketing strategy - essentially a mechanism for turning anonymous...
5 business blogging mistakes to avoid
Create a successful business blog for your company and the results will be hugely rewarding: think online fans who are not only likely to use your product or service themselves, but also actively promote it to their networks. However, as with everything, there is a...
6 must ask questions for an optimised business blog strategy
When planning a business blog strategy, we at BlogStar are often asked why do some business blogs create a buzz, while others fail to get their community engaged and talking? Top quality content is obviously key, but a well thought-out social optimisation strategy...
5 reasons why blog posts should always have a photo
Think about the iconic pictures that have touched your heart or fascinated you over the years. How about Associated Press photographer Nick Ut’s 1972 Pulitzer Prize winning image of children fleeing from a Napalm bombing during the Vietnam War? Then there’s the 2011...
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