Lynx goes for quality of engagement, Adidas recommits to long-form video, Instagram introduces e-commerce tags & the #deletefacebook campaign gathers pace.
Facebook firestorm raises data questions, Formula 1 goes global, Nike runs into trouble and businesses fret about content produced by rivals.
Have you pondered improving the blog for your business but not known quite where to start? Statistics consistently highlight the tremendous value marketers place on business blogging.
For content marketers reviewing their social media strategies, the differences between some social channels are pretty clear – LinkedIn and Facebook for example, one is for B2B campaigns, the other for B2C - broadly speaking. But when it comes to Twitter...
Content marketers not only face the challenge of keeping their brand website ‘alive’ as Google might describe it, by adding high quality content each week, but also as website design moves on so quickly, there’s the challenge of making sure the design and...
Traffic Increase = content marketing success Yes traffic increase is seen as the main measurement of content marketing success - according to Zazzle’s April 2017 survey of UK marketers. 85% of UK marketers voted increasing traffic as the chief measurement of success...
content marketing | influencer marketing
BlogStar was formed in 2002, originally as a PR agency back in the days when there were still lots of print publications. We’ve moved with the times and now specialise in two areas - Content & Influencer Marketing.
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